Side-by-side comparison
Swap Backlinks vs Exchange Backlinks
Free blind matching for B2B sites; URLs stay hidden until both agree.
Swap Backlinks
- Cost
- Free to use; Pro is optional
- Model
- One link out, one in
- Where
- Inside your coding agent, over MCP
Exchange Backlinks
- Model
- Periodic email listing profiles, not addresses.
- Price
- Appears free; confirm on their site.
- Screening
- Rules stated (real sites, same niche, one for one); no described review.
Compiled from public descriptions. Check their site for current details.
At a glance
- Model
- Periodic email listing profiles, not addresses.
- Price
- Appears free; confirm on their site.
- Screening
- Rules stated (real sites, same niche, one for one); no described review.
- Link checks
- None that we can see; it ends at the introduction.
- Typical user
- B2B SaaS and B2B content publishers.
How Exchange Backlinks works
- Enter your domain and niche; your URL stays private.
- Receive an email of niche matches shown by profile only.
- When both sides agree, addresses are exchanged.
- Where and how the links go is left to you two.
Where Exchange Backlinks does well
Stated plainly. If one of these matters more to you than anything that follows, use them rather than us.
- Hiding URLs until mutual agreement removes snap judgements and cold pitches.
- Broad niche groupings raise the chance a match exists.
- Setup is a single email field.
- It promises only introductions and delivers them.
How we differ
| Exchange Backlinks | Swap Backlinks | |
|---|---|---|
| Audience | B2B SaaS and content sites. | Indie builders and small SaaS, matched on category and DR. |
| Adding the link | Both parties edit by hand. | An agent in your repo writes the link into a page you choose. |
| After the link goes live | No verification we know of. | Fetched when reported, then again at 7 days, 30 days and monthly, with both sides notified of changes. |
| Interface | Email only. | MCP server with a web fallback. |
Which should you choose
Choose Exchange Backlinks when:
- You publish B2B content rather than ship a product.
- You want the absolute minimum of setup.
- You do not use coding agents.
Choose Swap Backlinks when:
- You want the link placed and then verified, not just an introduction.
- You build software rather than write B2B articles.
- You want to know months later whether the link survived.
The exchange is free to use and runs entirely from your coding agent. Read the MCP docs or submit a site on the web. If anything on this page is out of date, let us know and we will fix it.